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DESCRIPTION:On Saturday June 23rd\, Cowerks\, the Asbury Park co-working 
 community\, will be hosting a workshop on &ldquo\;Social Media for Small
  Business&rdquo\;. This half-day workshop will give attendees all the to
 ols they need to create and execute a social media strategy for their bu
 siness or brand. The workshop will take place at the Cowerks office spac
 e located at 230 Mattison Ave in Asbury Park. The workshop will cover a 
 plethora of information on social media platforms and new media tools\, 
 and give small businesses owners the power to leverage these resources t
 o convert a network of members to customers. The in-depth workshop will 
 teach attendees how to create brand identities on Facebook\, Twitter\, F
 ourSquare\, Pintrest\, LinkedIn and YouTube. Tips and hands-on tutorials
  will demonstrate how to tailor social media campaigns to targeted demog
 raphics\, use blogs to engage readers\, conduct sales through sites such
  as Facebook and Pintrest and understand how purchasing decisions are af
 fected by social media. &ldquo\;The main goal of the workshop is to empo
 wer &nbsp\;and enable small business owners to have control of social ne
 tworking and teach them that it's not intimidating&rdquo\; says Cowerks 
 co-founder and workshop organizer Bret Morgan. &ldquo\;They can take con
 trol of it on their own without hiring a company or expensive agency.&rd
 quo\;The workshop will also work alongside business owners to assist the
 m in creating a social media plan. Creating a plan will help determine w
 hat channels to use\, what people to engage\, and what conversations to 
 join. It will also help by examining what platforms are in use or could 
 be used\, what conversations already exist\, what&rsquo\;s important to 
 stakeholders\, and what resources are available to create the plan. Morg
 an says &ldquo\;the business owners will make a specific plan to their b
 usiness and there will be a follow up session where progress will be dem
 onstrated and any questions will be answered.&rdquo\;The workshop will r
 un approximately 4 hours with a 1 hour follow up session. &nbsp\;It is g
 eared towards all levels and is perfect for retail business owners\, sma
 ll businesses\, bar/restaurant managers\, freelancers\, home-based busin
 esses\, and anyone looking to expand their &ldquo\;online&rdquo\; presen
 ce.Attendees should bring their own laptop or tablet as this will be a h
 ands-on workshop. The cost is $59.95. Tickets can be purchased at http:/
 /cowerks-SM101.eventbrite.com. More information on this workshop and oth
 er upcoming sessions with Cowerks\, head to the Jersey Shore Tech MeetUp
  group at http://www.meetup.com/Jersey-Shore-Tech/.
URL:http://barnegat-manahawkin.patch.com/events/social-media-workshop-for
 -small-businesses
SUMMARY:Social Media Workshop for Small Businesses
LOCATION:230 Mattison Ave\, Asbury Park\, NJ 07712: 230 Mattison Ave\, As
 bury Park\, NJ
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